Wolf Blass Wines International was born in 1973 when Wolf started his own business, purchasing a 2.5 acre land holding with an old army shed outside Nuriootpa, at the northern end of the Barossa Valley. John Glaetzer joined the company and from 1974-1976 Wolf Blass Wines won three consecutive Jimmy Watson Trophies, the Black Label generated substantial publicity and hype. From this time onwards growth was impressive with Wolf Blass Yellow Label and Riesling becoming Australia's top selling red and white wine. The new Wolf Blass winery, opened in March 2000, represents the first stage of a 10-year development plan for the home of the legendary Wolf Blass wines.
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